• Technology Vision

    SMARTTECHNOLOGY - the technology for our vision. Our general principle, "We connect customers with products and services" is founded on our company vision to comprehensively and sustainably improve the search for products and services on the Internet.

    We work diligently at our technology and services to gradually release fitting online product and service advisors in a multitude of domains, languages and types. The technologies, applications and processes developed in-house and with our partners form our SMARTTECHNOLOGY - a powerful, innovative and sustainable technology package.

  • Product Advisor Engine (PAE)

    The expert advisor for online shops: our product advisors are more than merely filter or configuration systems.

    Through a high level of interactive and flexible design avenues and responsive support in the advisory processes, we achieve turnover that markedly surpasses that of filter and configuration systems. This approach is based on our Product Advisor Engine (PAE), an internationally leading recommender technology.

  • Semantic Web-Technology

    Expressing information in machine-processable form, is an important milestone for the Web of the future. We are convinced of the Semantic Web concept - that is why all of our approaches towards an improved data management are based on it.

    Our Product Advisor Engine (PAE) is also based on Semantic Web-Technology, making it the first commercially viable instance in this technology domain.

  • Data Management

    High-added-value-services in E-Commerce usually only work well with highly structured product data.

    That is why we have developed data mining and data management as one of our key competences. Challenges in data management are solved convincingly through our innovative technological and algorithmic approaches beyond the state-of-the-art.

  • User Interface Design

    Our online product advisors have wide applications: our product advisors are used in online shops, on manufacturer sites, as well as on tablets for use in physical stores and as mobile solution.

    The flexible and adaptable user interface facilitates highly customized, specific solution for unique requirements. The product advisor can also be used on disparate devices and in varying scenarios. Do you have a concrete idea how your product advisor shour appear? We’ll help you realise that.